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Social Media Marketing
Growing your business using social media
With roughly 42% of the population regularly using social media, ignoring social media as part of your digital marketing mix seems crazy.
Social media marketing references the use of social media platforms like Facebook, Instagram, LinkedIn, Snapchat (and more), to reach your business goals. Whether your goal is to grow awareness of your brand within a niche sector or to drive large quantities of sales in a mainstream industry, there is more than likely a place in the social media sphere for you.
Love it or hate it, social media is one of the fastest growing cultural pillars (if not the largest) and it’s often the first place people go when creating and sharing content, sourcing news and so much more. Thanks to its influx into society, it’s now flourishing with brands all shouting to grab your attention and become the best.
Over the years, we’ve established a solid understanding of why social media marketing is so important.
It should play a prominent role in your marketing strategy for the following
4 reasons:
1. It offers a simply colossal reach (Facebook now has over 1 billion active users and is just one of the networks we work with).
2. It presents brilliant targeting options thanks to the wealth of data stored about users.
3. It can position you as a thought leader, leveraging social proof to help incite decision-making among your target audience.
4. It offers a fabulous return on investment (ROI).
WHO CAN BENEFIT FROM SOCIAL MEDIA?
Depending on the industry within which you operate, it’s all too easy to assume that social media isn’t for you.
Social media marketing is often viewed as a distraction and deemed too consumer-centric for B2B applications. This couldn’t be further from the truth. .
Social media is for you if:
- *you want to increase brand awareness;
- *you want to engage directly with customers;
- *you want to promote new products;
- *you want to build an audience that sees you as an expert within your field;
- *you want to tempt your audience to make buying decisions.
THE SOCIAL MEDIA PLATFORMS WE WORK WITH
Welcome to the world of Facebook Ads – the ultimate platform for businesses to connect with their target audience and achieve their marketing goals.
Facebook Ads provides a powerful way to reach a highly engaged audience and drive targeted traffic to your website, app, or social media pages. With over 2.8 billion monthly active users, Facebook Ads can help you reach a global audience of potential customers and increase your brand awareness.
Whether you are looking to generate leads, increase sales, or simply build brand recognition, Facebook Ads can help you achieve your objectives. With a variety of ad formats including image, video, carousel, and more, you can choose the best format for your business goals and create ads that resonate with your target audience.
Facebook Ads also offers advanced targeting options, allowing you to reach the right people at the right time. You can target users based on demographics, interests, behaviours, and more, ensuring your ads are shown to people who are most likely to be interested in your products or services.
With Facebook Ads, you have complete control over your ad budget and can set a daily or lifetime budget that works best for your business. You can also track the performance of your ads in real-time, allowing you to optimize your campaigns for better results.
But don’t just take our word for it – many businesses have already seen success with Facebook Ads. Whether you are a small business or a large corporation, Facebook Ads can help you achieve your marketing goals and drive business growth.
So why wait? Start advertising on Facebook today and take your business to the next level. With Facebook Ads, the possibilities are endless.
Welcome to the world of Instagram Ads – the ultimate platform for businesses to connect with their target audience and achieve their marketing goals.
Instagram Ads provides a powerful way to reach a highly engaged audience and drive targeted traffic to your website, app, or social media pages. With over 1 billion monthly active users, Instagram Ads can help you reach a global audience of potential customers and increase your brand awareness.
Whether you are looking to generate leads, increase sales, or simply build brand recognition, Instagram Ads can help you achieve your objectives. With a variety of ad formats including image, video, carousel, and more, you can choose the best format for your business goals and create ads that resonate with your target audience.
Instagram Ads also offers advanced targeting options, allowing you to reach the right people at the right time. You can target users based on demographics, interests, behaviours, and more, ensuring your ads are shown to people who are most likely to be interested in your products or services.
With Instagram Ads, you have complete control over your ad budget and can set a daily or lifetime budget that works best for your business. You can also track the performance of your ads in real-time, allowing you to optimize your campaigns for better results.
But don’t just take our word for it – many businesses have already seen success with Instagram Ads. Whether you are a small business or a large corporation, Instagram Ads can help you achieve your marketing goals and drive business growth.
SnapChat
Welcome to the world of Snapchat Ads – the ultimate platform for businesses to connect with their target audience and achieve their marketing goals.
Snapchat Ads provides a unique way to reach a highly engaged and diverse audience and drive targeted traffic to your website, app, or social media pages. With over 300 million monthly active users, Snapchat Ads can help you reach a large and growing audience of potential customers and increase your brand awareness.
Snapchat Ads offers a variety of ad formats, including Snap Ads, Filters, Lenses, and Story Ads. These formats allow businesses to create immersive, interactive, and engaging ad experiences that resonate with their target audience. For instance, Snap Ads are a full-screen video ad format that appears between Snap chatters’ stories and allow businesses to drive app installs, website visits, and more.
Snapchat Ads also offers advanced targeting options, allowing you to reach the right people at the right time. You can target users based on demographics, interests, behaviours, and more, ensuring your ads are shown to people who are most likely to be interested in your products or services.
With Snapchat Ads, you have complete control over your ad budget and can set a daily or lifetime budget that works best for your business. You can also track the performance of your ads in real-time, allowing you to optimize your campaigns for better results.
But don’t just take our word for it – many businesses have already seen success with Snapchat Ads. Whether you are a small business or a large corporation, Snapchat Ads can help you achieve your marketing goals and drive business growth.
Welcome to the world of LinkedIn Ads – the ultimate platform for businesses to connect with professionals and decision-makers and achieve their marketing goals.
LinkedIn Ads provides a powerful way to reach a highly engaged and professional audience and drive targeted traffic to your website, app, or social media pages. With over 740 million members in more than 200 countries, LinkedIn Ads can help you reach a global audience of potential customers and increase your brand awareness.
LinkedIn is the world’s largest professional network, with a user base consisting of decision-makers, executives, and professionals across a wide range of industries. This makes LinkedIn Ads the perfect platform for businesses looking to reach and engage with a professional audience that is interested in their products or services.
LinkedIn Ads offers a variety of ad formats, including Sponsored Content, Sponsored InMail, and Text Ads. These formats allow businesses to create personalized and relevant ad experiences that resonate with their target audience. For instance, Sponsored Content appears in users’ LinkedIn feeds and allows businesses to promote their company updates, blogs, or other content.
LinkedIn Ads also offers advanced targeting options, allowing you to reach the right people at the right time. You can target users based on job title, company size, industry, skills, and more, ensuring your ads are shown to people who are most likely to be interested in your products or services.
With LinkedIn Ads, you have complete control over your ad budget and can set a daily or lifetime budget that works best for your business. You can also track the performance of your ads in real-time, allowing you to optimize your campaigns for better results.
But don’t just take our word for it – many businesses have already seen success with LinkedIn Ads. Whether you are a B2B or B2C business, LinkedIn Ads can help you achieve your marketing goals and drive business growth.
WHY CHOOSE IGNITE WEBS AS YOUR SOCIAL MEDIA MARKETING AGENCY?
We have many years of experience handling projects within loads of different industries.
We pride ourselves in the work that we do – our work is a reflection of us, and we want to be great.
We see ourselves as an extension of your team, not just another social media agency. We’re open and transparent with you at all times.
We love social! Our social media managers have been chosen to be part of our team because they all have one thing in common – they’re passionate about the job they do!